Quids in! Original Masthead

10 Years and Still Searching for Answers

Quids in! marks it’s Tenth birthday on 12th November 2018 with a programme of themed initiatives asking ‘Universal Credit: What Are The Answers?’

Coinciding with the Money Advice Service’s Talk Money Week (12th-18th November)Quids in! will be staging a programme of initiatives to celebrate its tenth birthday. The theme of publications, events and media activity will be Universal Credit: What Are The Answers?, where we will identify the practical responses required by claimants confronted by welfare reform.

Founder and managing director, Jeff Mitchell, said: “I’m so proud of the team, past and present, who helped us achieve ten years of helping those who need it most to stretch and manage a limited budget. It couldn’t have happened at a more critical time. We just wanted to boost take up of things like credit unions and debt advice over doorstep loans and loan sharks but found ourselves in the eye of the storm. From issue one in 2008, we had to help readers through recession, soaring unemployment and austerity.

Quids in! is all about practical responses to social issues that impact real people’s financial wellbeing. We have been following UC since it was announced and pulling together intelligence to share with colleagues in the sector. Our birthday, during Talk Money Week, will become a focal point to push out everything we’ve learned about how to respond to welfare reforms. It’s all part of how we strive to see a world where people can provide for themselves and their family, where everyone’s needs are looked after and where it doesn’t cost more to be poor.”

Launched in 2008 by Jeff Mitchell, a former Managing Director of The Big Issue, Quids in! set out to inform low income households about the dangers of high interest borrowing and promote practical steps towards good financial management. Its independence is marked by its irreverent, tabloid style that has earned high levels of trust from its readership and customers. Its range of products started with a quarterly magazine largely sold to social landlords who included it as a supplement to tenant newsletters. Its portfolio now includes guides to Universal Credit and new tenancies, as well as a digital service sharing online tips, news and offers through Readers Club emails, social media and quidsinmagazine.com. In April the first official Quids in! Money skills training programme, the 3 Bs, was launched.

The Quids in! Professional Network (QIPRO) is the sector-facing initiative publishing monthly newsletters, policy briefings and research papers. It will publish the results of its latest financial wellbeing survey of low income households, setting it’s findings in the context of UC. Events are also planned to share best practice with advisers.

Sign up to QIPRO for news as it breaks on plans for Quids in!‘s 10th birthday and initiatives reviewing practical responses to UC.